Public relations builds credibility, boosts your popularity and brand appeal creating positive impressions that build revenue. It is the most affordable and effective method to increase brand awareness and exposure while delivering measurable results. GCA elaborates highly tailored and targeted PR campaigns placing your brand, products, and services directly in front of your target audience. We develop long term strategic communication programs and create captivating brand stories that resonates powerfully with your audience while achieving your business goals.Every business has its unique brand identity and messages. Our business is to convey your brand philosophy, unique story and offerings to create a community of fans resulting in increased ROI. GCA strives to make sure your brand is presented in the best possible light through tailor made stories and targeted media planning and distribution. While traditional advertising and marketing focuses on pushing sales. Public Relations operates on a pull strategy by building your brand image and popularity through bespoke and earned media strategies making your brand a true client magnet. Let’s talk about a game changer!
We work closely with trusted and highly influential intermediaries - top tier Online, Print and Broadcast Media, influencers and leaders of opinion, industry spokespersons, stock analysts, investors, trend setters, industry leaders, bloggers and influencers to help generate word of mouth and promote your brand in your target market. Whether it’s a new business opening, expansion or a new brand or product launch – we tailor our list to ensure the target demographic for each brand is met. Putting the right brand into the right hands every time.
Our PR Services Include
- Press Office Management
- Press Announcements (Press Releases)
- Media Reviews
- Event Concept: Event Coordination Liaison and on-ground management
- Communication & Publicity Strategy
- Press Kit Development
- Key Messaging Workshop
Testament of Our Experience
Our team of experts have been working in the region for over 10 years across a variety of industries – hospitality, retail, fashion, food and beverage, real estate, travel and airline. See the highlights of some of our work below.