As part of GCA’s work for African + Eastern, one of our tasks was to mirror Ciroc’s global ‘On arrival’ campaign, shot by one of the most sought-after fashion photographers in the world: Mario Testino. In order to achieve a campaign to compliment the theme and standard of the Ciroc’s global campaign, we teamed up with Harper’s Bazaar Arabia and Esquire Middle East to shoot our own version of #MyArrivalDXB in Dubai.
The campaign was shot on location at Nikki Beach Dubai by Mazen Abusrour, renowned fashion photographer in the region. We carefully selected some of the most stylish and aspirational men and women to become the Ambassador’s of Ciroc’s #MyArrivalDXB: Layne Redman – Actor and TV Presenter, Natalie Price – Radio Presenter, Heidi Raeside – Blogger and Host, Enjy Kiwan – Banker and Entrepreneur, Josh Cox – Cultural Entrepreneur and Taher Assad-Bakhtiari – Artist. Check-out the photo gallery and the full video below.
Following the campaign shoot, GCA’s events team have put together an exclusive events calendar in some of the exciting new venues throughout Dubai such as Nikki Beach Resort & Spa Dubai where the ambassadors will be inviting selected influencers and game changers. Below are some videos and photos from the event.